Everybody Worships Something (Conscious Freedom: Part One)

The following is a guest post from Joshua Millburn & Ryan Nicodemus of The Minimalists.

josh-ryan-the minimalists

“In a world where high-tech and high-pace too often replace self-reflection and mindful evaluation, it is our privilege to kick off a three-part series on consciousness, freedom, and the value of the totally obvious. “Conscious Freedom” was written to call us to a deeper understanding of ourselves and the world around us. In total, it contains three parts on three unique blogs… and we think you are going to enjoy it.” – Joshua

Note: This is the first essay in a three part series called CONSCIOUS FREEDOM written by Joshua Millburn & Ryan Nicodemus from The Minimalists, featured on Becoming Minimalist (part one), Exile Lifestyle (part two), and Castles In The Air (part three). Scroll to the bottom to find links to the rest of the series.

“In the day-to-day trenches of adult life, there is actually no such thing as atheism. There is no such thing as not worshipping. Everybody worships. The only choice we get is what to worship. And the compelling reason for maybe choosing some sort of God or spiritual-type thing is that pretty much anything else you worship will eat you alive. If you worship money and things, if they are where you tap real meaning in life, then you will never feel you have enough. Worship your body and beauty and sexual allure and you will always feel ugly, and when time and age start showing, you will die a million deaths before they finally grieve you. Worship power, you will end up feeling weak and afraid, and you will need ever more power over others to numb you to your own fear. Worship your intellect, you will end up feeling like a fraud, always on the verge of being found out.” —David Foster Wallace, 2005, This Is Water

This is Not a Sermon.

If you are worried that this is some sort of preachy, didactic sermon about why you should worship God or why you shouldn’t or what you should worship at all, don’t be. Whatever you believe spiritually, we have nothing to offer you with respect to spiritual guidance.

Rather, this essay is about our unconscious obsession with things. And not just physical things, but our overwhelming obsession with all of life’s misguided devotions. This essay is about how to deal with that unconscious obsession.

What’s Important In Your Life?

What is important to you? Do you know? Have you made an important things list for your life? If you did, it would probably include things like:

  • Family
  • Friends
  • Relationships
  • Personal health
  • Contributing to others in meaningful ways
  • Personal growth
  • Personal goals
  • Spirituality
  • Et cetera

These are the things that are usually most important to people. But if we were to walk around your home, would we be able to tell what’s important to you? Would the things in your home coincide with your important things list?

If you are like we were before our journey into minimalism, then the answer is undoubtably no. Not even close. If you were to visit either of our homes back then, you would have thought our important things list contained things like DVDs and neckties and consumer electronics and shoes and hall closets stuffed with coats and junk drawers brimming with junk.

Sure we had pictures of family members strewn throughout our places, and we even had some seldom used exercise equipment that was supposed to aid us in our physical health. So, yes, the important things were there, but they were hard to notice because they were hidden amongst the clutter, camouflaged by superfluous excess.

It’s not that that excess stuff is immoral or evil, nor is our love for those things. The insidious thing about our love for things is that it’s unconscious. We often worship the things in our life without knowing that we worship them at all. We place value and meaning in things, things that don’t mean anything to us really. And over time this worship—this misplaced value—can be pernicious and ultimately self-destructive.

Say It Out Loud

One thing that helps us these days is to say something out loud. There is an unavoidable ridiculousness factor to certain incongruent statements when we say them out loud. Go on, give it a try. Let’s start with the easy ones, the ones that won’t sound ridiculous. Let’s start with the important things in your life. Say these things out loud. Heck, shout them if you feel like it:

  • My family is incredibly important to me.
  • It is immensely important for me to contribute to other people in a meaningful way.
  • I don’t know where I would be without my close friends, they are so important to me.
  • It is extremely important for me to live a healthy life.
  • It is important for me to [blank]…

Did you say them out loud? Really? See, none of those things sound ridiculous. That’s because they are congruent with your beliefs, they coincide with the tone, passion, and conviction of the statements themselves.

But try these on for size. Try to say these things out loud with the same conviction and passion and feel the difference. Come on, no one’s looking:

  • This T-shirt is incredibly important to me.
  • It is immensely important for me to go to the mall and shop today.
  • I don’t know where I would be without my khaki pants, they are so important to me.
  • It is extremely important for me to eat that extra piece of pie.

You get the point. Ridiculous, right? They are ridiculous even though they are the same sentences structurally. You just replaced a few words when you said them out loud.

Again, none of these things are wrong or evil. It’s OK to wear khakis and to eat pie and to have material possessions. But of course we all know that none of these things are really important to us either. We know that they have no real meaning in our lives. And yet we often act as if the stuff in our lives is just as important—or worse, more important —than the things that actually matter to us, things like our relationships, our health, our freedom.

Intellect vs. Emotion

You know these things already though. We aren’t telling you anything new. You know that your blue jeans are not more important than your family, that your car is not more important than your health, that your designer cosmetics are not more important than contributing to other people who need your help. You know these things.

The problem is that you know these things intellectually but not emotionally. In other words, you don’t feel it in your gut. Instead your emotional connection is often with the stuff in your life. You feel this connection to material items deep down, in your gut, and you don’t even have to think about it intellectually.

And it’s easy to do this, it’s easy to feel connected to your possessions. You never have to worry if your things will love you back, you never have to worry about them dying or losing interest in you or leaving you for someone else. And it feels good because there are not immediate consequences for loving stuff, there’s even a cheap sort of instant gratification in doing so.

The events of our lives have conditioned us to feel this way, and thus we are hardwired to feel an emotional connection to stuff. Unfortunately, this is our default setting. There are many reasons we have this kind of hardwired default setting, some of which are inherently cultural, some of which have to do with inimically slick marketing, some of which have to do with our own belief templates that we’ve been molding ever since we’ve had the ability to piece together a solitary thought.

The reasons are irrelevant though.

Adjusting Your Default Setting

What is relevant is that it’s not your fault. Or at least it’s not your fault that your default setting is one in which you have an emotional connection to stuff. Just like it’s not your fault that you speak whatever language you speak as your first language. Sure, you learned the language over time, and, sure, you could choose to never speak another word of your native tongue, but you were raised to speak that language, and thus you will always have a connection to it, it will always be your default language. Similarly, your connection to stuff is your default connection, it’s your default setting, but that doesn’t mean that you should be ashamed by it, just aware of it.

And so it may not be your fault, but it is your responsibility to adjust your default setting to one with real meaning, to become “well adjusted,” which—as Wallace suggests in his above quoted essay—is not a coincidental term.

People who are “well adjusted” have a belief template in which their intellectual beliefs coincide with their emotional beliefs. And a vast majority of the time this kind of self- adjustment is not accidental. It is utterly intentional. Aligning our intellectual and emotional beliefs is a conscious choice, and it is not an easy choice. It is also not a choice that we make one time and then our personal beliefs are aligned forever.

It’s like exercising. We don’t go to the gym one day, workout really hard for a few hours, and then expect to be in great shape for the rest of our lives. It doesn’t work that way. Sometimes it’s incredibly difficult. Sometimes we feel like we can’t do it. And sometimes after a long hard day we just don’t want to do it at all.

Similarly, sometimes it feels easier to let our emotions take control of our beliefs. It’s easy to whip out our American Express cards and buy that $200 dress at the mall. It’s easy to pacify our kids with a Happy Meal. It’s easy to set on the back-burner what’s important to us, to put it off until tomorrow. But if we do this too often, if we continue to put off everything until tomorrow, tomorrow never comes.

And we do it even now, even after embracing a lifestyle of simplicity and minimalism and freedom of choice, we still do it. We fall back to our default setting. The key is to catch ourselves when we fall, to be conscious of our decisions and make quick adjustments to avoid our default setting. The key is to live a conscious life, one that is full of real meaning and happiness and fulfillment and freedom.

We wish you the best in your life. It’s not always easy, but you deserve to live a conscious life, a life focused on what’s important. After all, you only live one life.


Joshua Millburn & Ryan Nicodemus created theminimalists.com where they documented their journey into minimalism and they donate their time to help other people become minimalists. You can also follow them on Twitter or Facebook.


The Conscious Freedom Blog Series

  • Part 1: Everybody Worships Something (featured on Becoming Minimalist).
  • Part 2: I Am Not the Center of the Universe (featured on Exile Lifestyle).
  • Part 3: Awareness: The Most Precious Kind of Freedom (featured on Castles In The Air).

Some of the concepts in this essay are based on David Foster Wallace’s 2005 Essay, This Is Water (quoted above).

Joshua Becker

About Joshua Becker

Writer. Inspiring others to live more by owning less.
Bestselling author of Simplify & Clutterfree with Kids.

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  1. says

    This is one of those posts that makes so much sense and is packed with so much truth that it will have me thinking all day. It’s one of those posts I will read and re-read throughout the day. Thank you Joshua and Ryan!

  2. says

    I think that the biggest factor here is mindfulness and taking our lives off autopilot. Like you state, we would never say our clothes or belongings are more important than our family, but by living on autopilot, we make choices that speak loudly.
    Fantastic post, I look forward to the other parts and coming back to digest some more!
    PS. my recent post talks baout living on autopilot Are you too busy to be yourself?

  3. says

    I am ALL about bringing the un or sub-conscious beliefs and practices to the conscious and truly examining what surfaces. You can’t remain as you were when you commit to this practice. I’m challenging myself in this way in my year long protest… It is both exhausting and invigorating–and I am thrilled to have this communities encouragement and collaboration throughout this process.

    Thanks Joshua and Ryan!

  4. says

    Good stuff. I did feel pretty silly saying that my clothes felt super important to me, but I think it was the point. I would feel totally fine telling people that dance is one of the most important things in my life. I couldn’t say the same about any other material possession.

    • says


      Thanks. I’m glad you enjoyed the essay (hope you enjoy the other two in the series). You are correct, that is the point. It sure does feel silly, right?

      Dance certainly sounds like an important thing for you, like writing (mainly fiction writing) is important for me. That’s great, that’s your passion and you can recognize that it’s important without regret.

      Take care,

      Joshua Millburn

  5. says

    “This T-shirt is incredibly important to me. It is immensely important for me to go to the mall and shop today.”

    Wow guys. What an incredible post! Just seeing it written like that makes it so clear that so many “things” don’t have any importance at all! Your list of what is really important; family, relationships, friends, health, community building… all of those items are at the top of my list. Minimalism definitely helped me refocus my priorities.

    Thank you for sharing this. It’s beautiful and thought-provoking. I have to let it settle in and come back and read it again tomorrow.

    • says


      I’m glad those words struck a cord with you, and I’m honored that you will go back and read this essay again tomorrow. I hope you enjoy the next two essays on Wednesday and Thursday as well.

      Take care,

      Joshua Millburn

  6. says

    I am really digging this. Looking forward to the rest of the series. I love the exercise “this blank is really important to me” I love reading your blog, then immediatley posting more stuff on ebay or craigslist :)

    • says


      Amen! Get that stuff on eBay. And if it doesn’t sell, donate or pitch it. I’m glad you’re taking action.

      I’m glad you liked the essay, as well as the exercise you mentioned. It’s amazing what saying something out loud can do to the messages context and meaning.

      Take care,

      Joshua Millburn

  7. Tanaska says

    Thank you for this post and your blog in general. I have stumbled into this minimalist “movement” as I started purging my house for an upcoming move and downsizing of space. My initial goal for this year was to speak more directly. This goal has now morphed into wanting to live an authentic life and taking the measures to do so. I am very much looking forward to the next two segments of this essay. Again thank you for your thought provoking words.

    • says


      I’m glad you recently found minimalism (or perhaps it found you when you were ready for it; I believe that’s an old zen maxim, right?). Anyway, I like how your goals have morphed (an essentially improved). I find that when I’m tweaking my goals they often become better (and more specific and measurable and even simpler) over time. I’m glad you enjoyed our essay, and I hope to see you around.

      Take care,

      Joshua Millburn

  8. says

    Good idea- it helps put things into perspective- in terms of priorities, and I’ll be using this simple, but effective technique when I spend time reflecting.

    Sometimes you think that you need certain items and you may even believe that you couldn’t do without them- but if you can go beyond your feelings, then it becomes clearer that it is “just a feeling”- and when you start to realise that- your thinking changes.

    Thanks for your tips

    • says


      I know exactly what you mean (re: having items that you believe you couldn’t do without). But once we realize that we don’t need the items, it’s so liberating. Thanks for reading the essay, I hope you enjoy the other two as well.

      Joshua Millburn

  9. says

    Holy crap – you guys completely nailed all my feelings when it comes to minimalism. It’s not about the quantity of stuff you have, but your attitude about that stuff. It is 100% true that many of us can treat material things like they are some sort of God. Some people get so wrapped up in commercialism that they see only money and luxury as their highest value, and they forget the value of family, friendships, and most importantly our personal relationship with ourselves.

    Surprisingly, you guys also summed up my feelings on religion too. I think EVERYONE believes in a God, whether they admit it or not. Everyone has that “thing” in life that they hold of utmost importance. That to me is a very real kind of faith. This is also why I don’t believe nihilists exist.

    Wow, wow – truly phenomenal post. It got me thinking in all the right places. I’m definitely going to be sharing this on some social media (follow me @NeuralCorrelate).

  10. says

    I think the reason that a lot of people embrace minimalism is a sort of spiritual detox. The greed, keeping up with the joneses and instant gratification in our society can be pretty soul-eroding.

    It seems like a lot of people are finally understanding that and by detaching from their possessions, they’re saying: “Enough is enough; let’s return to the basics.”

  11. says

    This is such inspiring, thought provoking stuff, thank you guys so much for posting. I’ve been lucky in that for about the last 10 years or so I’ve been a minimalist and didn’t really even know it. I’ve just always hated acquiring more ‘stuff’ that I don’t need and am usually looking for ways to get rid of meaningless items. I despise clutter and I’ve always been good at severing ties with possessions that I don’t really need; it just feels good. The question I ask myself all the time is ‘do I really NEED it, or do I just WANT it?’ Huge difference there! I plan on becoming a regular reader of your blog (right after I make another trip to Goodwill or Salvation Army).

  12. Erin says

    Many years ago (okay, many, many years ago), I was an immensely curious college freshman who’d signed up for a “Bible As English Literature” class. This class became life changing for me because of the teacher who said he was a former Catholic turned Jew (or vice versa) turned atheist turned agnostic. Needless to say, he’d had a world of experiences that had led him to the place where our lives intersected for that semester. Even though it was a literature class, the students loved to challenge his spiritual beliefs. It was one of these discussions that a pearl of wisdom he uttered changed my view of the world: He said, “People don’t always worship what they say they worship. Some worship God, some worship food, some worship money, some worship stuff, etc. Look carefully and watch their deeds. You’ll always be able to tell what they truly worship.” As my husband and I have begun to consciously reject the examples we were raised with (in our 40s!), I come back to that message…what do I “worship” and does my life reflect that faith? Powerful words. Glad to know I’m not the only one trying to figure this all out.

  13. jennifer says

    Amen,This essay bought tears my eyes and pressure to my chest.Consious thinking is the only thinking.Thankyou Guys.Beautifully written as always.

  14. says

    This is an excellent exercise in putting our priorities into order. A big part of the problem is that we must shake off the marketing propaganda we’ve been exposed to since childhood. Why do we attach so much importance to things? Think about commercials you see and the promises they make: This “Thing” will make you happy and liked.

    It’s stupid when you take time to think about it. Thanks for helping us to pause and reflect!

    P.S. Parents, don’t allow commercials in your home.

  15. says

    I enjoyed this immensely. I’ve slowly begun cleaning house, and de-owning, trying to refocus on what is really important. The other day I was looking for something I don’t use very often and couldn’t find it. It was buried under eight pieces of luggage in a storage cubbie under the stairs. I kept one backpack and donated the rest.

  16. Sallyann says

    Thanks Joshua and Ryan, I enjoyed this a lot (as I have been enjoying your blog since I found it last year). I am on this journey too (still in an early stage, but on it nonetheless). Lookng forward to reading the rest of the series.

  17. Nicholas says

    Thanks Joshua and Ryan! Great read! It’s about time to change, a must change! Please continue to inspire people through your passion! Full Heart….Plenus Pectus in Latin as my brother would say!……”Two words. It means Full Heart. 100%. If you put your heart to anything, everything follows. Because we believe more, you see more, and people see that as well, and they get inspired.” – Wool Reyes

    Keep up the great work!

    All the best,


    Halifax, Canada | Manila, Philippines

  18. says

    It is in reality a great and helpful piece of info.

    I am satisfied that you just shared this helpful info with us.
    Please keep us informed like this. Thank you for sharing.

Sites That Link to this Post

  1. the minimalists | January 18, 2011
  2. the minimalists | January 21, 2011
  3. the minimalists | January 31, 2011
  4. The Minimalists | Two Years Later | February 28, 2012

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