“Beware of little expenses; a small leak will sink a great ship.” –Benjamin Franklin
Have you ever found yourself spending more than you intended just to save a little money? Probably. It happens to all us—and frequently.
In fact, they’ve even created a name for it. It’s called spaving. The word is a blend of the words “spending” and “saving,” and refers to any time we are asked to “spend more” to “save more.”
On one hand, I suppose it’s nice to know you are not alone when you do it. On the other, it is so common and normal nowadays, it can be difficult to recognize when we are giving in to it.
While the idea is often a punchline in jokes, “If my spouse doesn’t stop saving us money while shopping, I’m going to need a second job,” there’s no doubt the practice contributes to both clutter in our homes and larger-than-expected credit card statements every month. So it’s not something to laugh at.
How to Recognize When You Are Falling into the Spaving Trap
Spaving happens when we justify buying more than we intended to because of the promise of saving money in the long run. For example, we might buy more items to qualify for free shipping, or purchase a second item at a deep discount, thinking we’re making a smart financial decision.
Retailers are skilled at crafting deals that encourage this behavior, often leading us to spend more than we planned. Large corporations are incredibly gifted and educated and focus group tested on the best ways to offer savings for increased spending that results in their increased profit.
But large corporations are not the only ones—even the most rookie online entrepreneur will be schooled in the subtle art of trying to get their community to buy just a little nicer package for a seemingly better price. I see it all the time. Almost every online platform from email delivery systems and sales pages to online stores and credit card processors provide simple in-house features for entrepreneurs to make more by “upselling” products to their customers.
At every turn, the goal is to part you with your money. No doubt, you’ve seen the option to “spave” countless places. And now you have a name for it.
The word has been used as far back as 2004, but has grown in popularity in recent years because of inflation. This makes sense when you realize one of the most dangerous aspects of spaving is that it plays on our emotions and decision-making the most during economic uncertainty. The more worried we are about prices or our household budget, the more likely we are to look for saving opportunities… and the more likely we become to spend more just so that we can save more.
The keys to avoiding the temptation is to recognize it when it happens so it doesn’t cloud our judgment and also to develop strategies to counteract the urge.
Here are some ways to help us identify when we are falling into the spaving trap:
We’re asked to buy more to save:
This is, of course, the textbook definition of the word. But every time you notice an offer or benefit if you spend just a little bit more, you can clearly recognize the tactic that is being deployed.
This tactic takes various forms. One of the most common spaving tactics these days is the free shipping threshold. For instance, you need a book that costs $12, but the website offers free shipping for orders over $25. Instead of paying $5 for shipping, you add another book you didn’t plan to buy, spending $20 instead of $17.
We’re promised extra benefits for more purchases:
Retailers often lure us with additional benefits for buying more. Consider the buy one get one 50% off deals. We might end up purchasing more than we initially intended, thinking we are getting a bargain. Additionally, sometimes we get faster shipping if we spend more or a store credit to be used next time if we purchase a minimum amount—these are all examples of extra benefits for more purchasing.
We spend more than anticipated because of deals:
Grocery stores frequently use promotions like “buy 5 to get the sale price.” You’ve noticed them, no doubt. We go to the grocery store only needing two items but end up buying five just to take advantage of the discount, spending more than we planned.
Or we wanted to eat a breakfast sandwich from our favorite drive-up establishment, but end up buying two because the second was offered for just $1 in the app.
There are no savings without spending:
Whenever we see an offer that can only be realized by spending our money, we can call it what it is: spaving. Offers like “get $5 off if you spend $50, or $10 off when you spend $100” are designed for one reason: to get us to spend more than we needed to.
We make an impulse purchase triggered by a promotion:
Every time we walk out of a store with additional items that we didn’t enter the store (or open the website) to purchase, it would be wise for us to reflect on the purchase—especially those made without careful consideration—to see if the invitation to save money somehow spurred those purchases.
We react to deals out of financial insecurity and fear:
According to Charles Chaffin, co-founder of the Financial Psychology Institute, we become more hyperreactive to deals and sales when we sense financial insecurity. On paper, this makes sense. The more fear we feel about personal finances, the more we desire to save. But couple that fear with retail tactics that result in us spending more than we needed to and you have a recipe for trouble.
Practical Ways to Stop Spaving
So how can we break free from the impulse and practice of spaving? To break free from the trap, here are some practical strategies:
1. Evaluate Your Past History With Shopping
It may not be enjoyable, but before any other step, it would be smart to get open and honest with yourself about your past shopping habits. If you look around your home and realize you tend to buy more than you need, it would be helpful to know that. It would also be a good indicator that you are prone to fall into this trap.
2. Ask Yourself, “Do You Really Need More?”
Before adding extra items to your cart to qualify for a discount, ask if you genuinely need those additional items. Often, the answer is no. In fact, almost every time the answer is no. Remember, if you didn’t need an item before you saw the sale price, you don’t need it after.
3. Do the Math
Loss aversion is our tendency to focus more on what we are losing than what we are gaining. Retailers understand this tendency and utilize it to their advantage by getting us to focus on the savings we’ll be missing out on if we don’t spend a little bit more.
But you can flip around this tendency by focusing your math and attention on the spending rather than the saving. “I’ll have to give up $13 more dollars just to save $5? That doesn’t make sense.”
4. Remove the Savings Aspect from the Offer and See How it Feels
If you were shopping and a sales associate approached you and randomly asked you to buy more stuff, would you? Probably not.
Knowing that, you can mentally remove the savings aspect from the “ask” and see how it makes you feel about their request. “Would you like to find something else in the store to get this purchase up over $100?” is almost insulting to you as a customer. Internally, treat “If you spend $100 today, you’ll get $10 off” as equally insulting.
5. Consider the Impact on Your Home
Every example of reckless spaving requires us to purchase something we didn’t intend to purchase. To help overcome the temptation, reflect on whether you want more items cluttering your space. Minimalism teaches us that fewer possessions lead to greater freedom and peace. Your decision to buy more just to save more costs you more than finances—it also costs you a little bit of peace and space at home.
6. Unsubscribe from Retail Newsletters
Reduce temptation by unsubscribing from retail newsletters and promotional emails. This helps minimize the constant barrage of deals and sales.
7. For Bulk Purchases, Ask Three Questions
One often utilized example of spaving is bulk purchasing. Despite the name of this blog, I’ve never been entirely against the idea of bulk purchases. Sometimes, they make perfect sense and our family of four still purchases a few things in bulk.
To be intentional in your bulk purchasing, ask three questions: 1. How much money will this actually save me? 2. How long will it take my family to consume this bulk purchase? 3. How much space do I have to store bulk items?
8. Say the Word “Spaving” Whenever You See It
The next time you are shopping in-store or online and see an example of spaving tempting you to make a purchase, call it what it is. “This is an example of the store using spaving to entice me. I only save if I spend more.” You may still decide to buy more, but just articulating aloud what is happening will help you overcome the temptation more times than if you don’t.
9. Ask your Spouse or Partner
So often we skip this step precisely because we know what that impartial voice is going to tell us. But I think that’s too bad because a relationship should be a partnership—each person working to become the best versions of themselves that they can possibly be. And often times input can be helpful. So, the next time you are tempted to spend a little bit more just to save a little bit more, ask your partner and see what he/she thinks about the idea.
Will these nine tips stop you from ever falling into the trap of unintentionally spending more than you intended while shopping? Probably not. But they are definitely worth considering every time we see a store trying to convince us to spend more just to save more. Because our shopping habits should never become a punch line.
Great article! I was a victim of every spaving tactic until I started to slow my purchases, look into the “savings” and ask myself if I needed the 2nd item. It took a lot of work but I’m happy to recognize spaving tactics and say no whenever I’m pressured into the “sale” by an associate.
I’m getting better! My favorite home and personal fragrance shop is my weakness and they’re really good at this tactic. But yesterday I walked away from a $67 cart that was full of sale items and over the threshold for free shipping. Before I let myself check out I stopped to consider where all these new items are going to be stored and whether my life will really be better if I have these things. This time I had to answer no and save $67 by buying nothing!
But also in your examples…”I have to spend $13 just to save $5.” Then you are really only spending $8 for _____. You’re spending the $5 either way.
Still agree it’s wise to examine because you do see this kind of upselling everywhere.
Thanks, Joshua!
This article came just in time, or maybe too late. I went shopping for something specific, and bought 2 because of a sale. Tomorrow going to return the second, that I really don’t need. The first will be a bit more expensive but all in all, less money spent.
Also, because of all of these buy one get one free, buy one , the second 50% off, etc caused me to actually spend more HOURS shopping. I found one item, then took another hour to find another. And now going back to return item 2.
In regards to bulk purchases, an important question is are these things that you will use more of because more are in your house, like snack foods, for instance. If the answer is yes, you are wasting money, not to mention detriment to your health.
Thanks Joshua for another article that hit home.
I enjoyed this article Joshua! Through the years of reading and practicing ‘becoming minimalist’… I’ve learned so much- life changing. I just don’t want much, stuff doesn’t make me happy (actually getting rid of stuff, makes me happy)! I’m not easily persuaded to spend (I prefer to save) but I like knowing the word ‘spaving’, it’ll help when I’m tempted to buy unnecessarily, which is not often- because my mindset has changed so much- thanks to YOU and Dave Ramsey.
Consignment stores are my weakness. I go to sell clothing that I no longer wear … a good thing. But I never come out empty-handed and often spend more than I earn from my sales. Spaving is my new go to word as a reminder to walk out before I spend again. Thanks for the article.
I have the same problem. And there are 2 downtown that I go into evey time I’m there (at least once a week, including today)!!!
The free shipping gets a lot, especially if I think it is something I will use “eventually.” The thing is, when exactly is “eventually?” Meanwhile,there is more to store. Great article!
The most recent egregious example of “spaving” was when I was recently shopping on Etsy. It seemed to me the seller purposely priced his products a NICKEL less than the price needed to get you free shipping. So, for example, I was purchasing a garden plaque for $34.95, and the site offered free shipping on purchases $35 or over. I was sorely tempted to buy another plaque just to get the free shipping, but I was so angry at the pricing, I stubbornly refused to spend nearly $35 more dollars to “save” $7 in shipping. I am sure I have given in to the “spaving” temptation other times, though, when it was less obvious than this example. And honestly? I did not need yet another piece of garden art.
Wow, very interesting!
When stores offer Buy One Get One 50% off and you only want one, ask if you can buy one at 25% off. Some stores allow this. It’s worth asking!
Dang, I’m busted.
I will make an effort to be aware of this spaving. Where I won’t go for the “must by” # at the supermarket, I seemed to be okay with online purchases where you get free shipping. Yep, I’m buying more than I need and I can spew a lot to justify it.
This is good to know and I will be more mindful about purchases. In July, I’ve committed to a no-spend month. Purchases will be only for necessities – food, utilities, gas…. Again, even with necessities I must be diligent!
Thanks for the article and insight.
I’m guilty of this with food and cleaning products. I’ve always been frugal and that is what spaving is attacking subtlely. I have thought about the “membership” fees to get into the various bulk stores and I’m no longer sure it’s worth the price discounts as they are not bigger than maybe 10% anymore. And then there is the storage issues. My family has diminished significantly in size over the years and this article has given me great clarity about how I should start viewing this particular shopping HABIT. Thanks!
Items on sale if you buy 2 is very disturbing to me. Seniors that are alone need the sale price but cannot get it because they are buying only one. I find this extremely discriminatory
Thanks for addressing this! I can hear my dad now, when someone would declare, “I saved $50!” he would ALWAYS ask, “How much did you have to spend to save $50?” Personally, I often look to get the free shipping for a deal, but it is a measured decision and your practical ways to stop “spaving” are great tips to guide that decision. I will always check what we’re needing to buy on our next grocery shopping trip and see if there is something I can add, which we would buy anyway, to get the free shipping. I recently went to buy a book I needed for a class, and the website had “buy 3, get 10% off.” My book was about $100. The site had a number of $4 books, and 4 of them were books I wanted to read. I added 2 books for $8, saved almost $11 on my $108 purchase, so I paid about $3 less after taxes were calculated than if I had only purchased the book for my class, and I got 2 more books I’m excited to read (they are specific to a religion I am studying and not available through my local library).
Thanks for not just the good reminder, but the great practical steps which will serve as a great guide for decision making!
Here’s another one to consider.
Notice well-known doctors and mega church pastors advertising CBD gummies? They preach being healed by God, but make money by using their name and likeness to get us to rid our pain by buying drug-infused products!
Sanjay Gupta, MD urged buying a product (I had read several of his books and trusted what he said.) so I did. Rather than receive just one, two came in the mail. I contacted the seller and was actually told they practice upselling! I occasionally get an unexpected package from this company. I refuse it. Don’t open it. That stopped the unordered products.
I’m confused: how does not opening the package lead to them stopping unordered products? They don’t know if you are opening the package or not.
Excellent article and great tips, Joshua! Thank you!
I buy only what I need. No more stocking up especially with food. I occasionally purchase cookies at the supermarket for us to have with a cup of coffee or tea after lunch. On my last few shopping trips I noticed the discounts getting smaller on the more you purchased. I just picked up one package, paid regular price and it will last us a month. I figured I’m really saving in the long run cost and health wise.