I ran a google trend labs search on the term “minimalism” today and was surprised to find the top ten countries searching for information. Here are the top ten:
- hong kong
- south korea
- united kingdom
- new zealand
i find two things interesting.
1) the variety of countries searching for the information. there doesn’t seem to be a ton of commonality between them. far east, middle east, western europe – all in the top 3. there aren’t any glaring religious ties that bind as well. just interesting, that’s all i’m saying.
2) no mention of the united states. it seems to be a movement that is gaining ground in america especially among the environmentally conscious younger generations, but still not enough to break the top ten. even with shockingly high energy and food prices, the capitalistic nature of america that is so ingrained in our souls continues to win out.